Thursday, October 05, 2006

Your last clients should be sending you to your next clients!

Did you sell any insurance last month? How about the month before?

Well would it be easier to go out and cold call a few hundred potential clients, or would it be easier to call the clients who have already bought your products? You could call them up and ask them if they need. Then you could ask them if they could think of anybody who - like them - might find your service useful. In other words, you just as them if they know anybody who is LIKE them.

I've got an easier tip. Let your best clients know that you want to host them for golf, dinner, a hocky game, etc..... You'd even like them to bring along another couple or a friend. TA DA! You have met somebody like them. You will certainly have an opportunity to talk about what you did for the client and lead into the possibility of an appointment with the friend.

When you consider that this event helps build loyalty with your client, plus might help you find your next client, I think this tip will pay off!

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